Terms & Conditions

Built to Rank

Effective Date: 12/19/2025
Last Updated: 12/19/2025

These Terms of Service (“Terms”) govern your access to and use of Built to Rank’s website (the “Site”), subscription offerings, and services (collectively, the “Services”). “Built to Rank,” “we,” “us,” and “our” refer to Built to Rank. “You” and “your” refer to any individual or entity accessing or using the Site or Services.

By accessing the Site, purchasing a subscription, or engaging Built to Rank for Services, you agree to these Terms. If you do not agree, do not use the Site or Services.

1. Scope of Services

Built to Rank is a digital marketing and web services agency. Our Services may include, without limitation:

• Website design and development

• Website hosting and maintenance (if applicable)

• Search engine optimization (SEO)

• Paid advertising and campaign management

• Funnels, landing pages, and conversion optimization

• CRM and marketing automation configuration and support

• Analytics, reporting, and related consulting

Some Services may be delivered using third-party platforms and tools.

2. Eligibility and Authority

If you are using the Services on behalf of a business or organization, you represent and warrant that you have the authority to bind that entity to these Terms.

3. Accounts, Access, and Client Portals

Certain features (including subscriptions and client portals) may require you to create an account or receive access credentials.

You agree to:

• Provide accurate and current information

• Keep your credentials confidential

• Notify us promptly of any unauthorized access or suspected security issues

You are responsible for activity conducted through your account or credentials, whether or not you authorized the activity.

4. Subscriptions, Billing, and Payments

If you purchase a subscription through our Site or another checkout method:

• Subscription fees are billed on a recurring basis at the interval shown at checkout

• Fees are generally billed in advance

• You authorize us and our payment processors to charge your payment method for recurring payments until you cancel in accordance with the subscription terms presented at checkout

Non-Refundable Fees

Unless otherwise required by law or explicitly stated in a written agreement, payments are non-refundable. This includes setup fees, subscription fees, and monthly service fees.

Failed Payments

If a payment fails or becomes past due, we may suspend or limit Services until payment is resolved. Reinstatement may require additional time and administrative work.

5. Third-Party Platforms and Tools

We do not sell your personal information. We may share it with:

• Trusted third-party providers who help us operate our website or provide services (e.g., hosting, email platforms)

• Legal authorities, when required to comply with applicable laws

5. Cookies and Tracking Technologies

To deliver Services, Built to Rank may use or provide access to third-party platforms (for example: CRM, automation, hosting, analytics, email/SMS, scheduling, payments, and advertising platforms). You understand and agree that:

• Third-party platforms may have their own terms and privacy policies

• Platform availability, features, and pricing may change without notice

• We are not responsible for outages, downtime, service interruptions, or changes made by third-party providers

• Some features depend on proper setup, deliverability factors, compliance settings, and/or third-party approvals

If we provide you access to a third-party platform (including via a sub-account), that access is provided as part of our Service delivery and support model—not as a guarantee of any specific business outcome.

6. Client Responsibilities and Compliance

You are responsible for your business’s compliance with applicable laws and regulations, including those related to advertising, privacy, and marketing communications.

This includes, where applicable:

• CAN-SPAM (email marketing)

• TCPA and carrier rules (SMS/text messaging)

• Consent requirements for marketing communications

• Privacy disclosures and cookie requirements

• Industry-specific rules (health, financial, legal, etc.)

You agree not to use our Services to create, distribute, or promote content that is unlawful, infringing, deceptive, abusive, or harmful.

7. Content, Data, and Materials You Provide

You retain ownership of the content and materials you provide to us (“Client Content”). You grant Built to Rank a limited license to use, display, modify, reproduce, and distribute Client Content solely as necessary to provide the Services.

You represent and warrant that you have the rights to provide the Client Content and that it does not infringe the rights of others.

8. Intellectual Property

Unless otherwise agreed in writing:

  • Built to Rank retains ownership of its pre-existing materials, methods, templates, processes, code libraries, strategy frameworks, and know-how (“Agency Materials”)

  • You may not copy, resell, sublicense, or commercially exploit Agency Materials without our prior written consent

Deliverables created specifically for you under a paid engagement may be licensed or assigned to you as described in your proposal, statement of work, or written agreement.

9. Disclaimers

No Guaranteed Results

Marketing outcomes depend on many factors outside our control. Unless explicitly stated in a signed written agreement, we do not guarantee:

  • Search rankings

  • Lead volume

  • Revenue outcomes

  • Ad performance metrics

  • Conversion rates

  • Platform approvals or deliverability (email/SMS)

“As-Is” Website Use

The Site and any publicly available content are provided “as is” and “as available.” We make no warranties of any kind, express or implied, including merchantability, fitness for a particular purpose, or non-infringement.

10. Limitation of Liability

To the fullest extent permitted by law:

  • Built to Rank will not be liable for any indirect, incidental, special, consequential, or punitive damages arising out of or related to the Site or Services

  • Built to Rank’s total liability for any claim will not exceed the amounts paid by you to Built to Rank in the three (3) months immediately preceding the event giving rise to the claim

Some jurisdictions do not allow certain limitations; in those jurisdictions, our liability is limited to the maximum extent permitted by law.

11. Suspension and Termination

We may suspend or terminate access to Services:

  • For non-payment

  • For violation of these Terms

  • For unlawful, abusive, or harmful activity

  • If required by law or a third-party platform provider

You may cancel a subscription according to the cancellation options provided at checkout or within your account portal. Cancellation stops future billing; it does not retroactively refund prior charges unless required by law.

Upon termination, you remain responsible for any outstanding balances.

12. Confidentiality

If we share non-public information with you about our processes, pricing, systems, or client work, you agree to keep it confidential unless we authorize disclosure in writing.

13. Changes to These Terms

We may update these Terms from time to time. We will post the updated Terms on this page and update the “Last Updated” date. Your continued use of the Site or Services after changes become effective constitutes acceptance of the updated Terms.

14. Governing Law and Venue

These Terms are governed by the laws of the State of Arizona, without regard to conflict of law principles. Any dispute arising from these Terms or the Services will be brought in the state or federal courts located in Arizona, unless otherwise required by law.

15. Contact Us

If you have any questions or concerns about these terms, please contact us: